Moving Futures Festival 2022
documentry | dance | video | 2022
A short documentary highlighting the talented makers and their work at this year’s Moving Futures Festival.
This video project is a collaboration between BITSRAY.CO and A Small Production Company, capturing the creativity and stories behind the festival.
>>> Video Photography: BITSRAY
>>> Client: Moving Futures Festival
>>> Collabration: A Small Production Company
>>> Showcasing: De Niewwe Vorst,Tilburg
>>> Client: Moving Futures Festival
>>> Collabration: A Small Production Company
>>> Showcasing: De Niewwe Vorst,Tilburg
DeadDarlings#15
documentary | art | auction | video | 2022
An event documentary capturing the energy and excitement of the Dead Darlings Auction, highlighting the artists, their works, and the unique stories behind each piece.
>>> Creative Direction: BITSRAY
>>> VOP: BITSRAY
>>> Video Postproduction: BITSRAY
>>> Client: DeadDarling
NCIO Interview 2023 - Artistic Director of Het Nieuwe Instituut, Aric Chen
documentary | art | exhibition | video | 2022
The Netherlands Cultural Institute Online (NCIO) is China's largest online project for Dutch art and culture. The Embassy of the Netherlands in China aims to continue exploring new forms of cultural exchange between the two countries, providing a platform for further 'online' and 'offline' cultural exchanges and fostering dialogue and cooperation from different perspectives between the nations' cultures.
In this video, Aric Chen, Artistic Director of Het Nieuwe Instituut (HNI), introduces the audience to HNI's role in society, the cultural landscape, and its current exhibition.
>>> Video Photography & Production: BITSRAY
>>> Client: Embassy of the Kingdom of the Netherlands
>>> Project Curator: Anouchka van Driel
>>> Project Assistant: Jessie Yingying Gong
>>> Client: Embassy of the Kingdom of the Netherlands
>>> Project Curator: Anouchka van Driel
>>> Project Assistant: Jessie Yingying Gong
NCIO Interview 2023 - Arno Coenen & Rodger Werkhoven
documentary | art | exhibition | video | 2022The Netherlands Cultural Institute Online (NCIO) is China's largest online project for Dutch art and culture. The Embassy of the Netherlands in China aims to continue exploring new forms of cultural exchange between the two countries, providing a platform for further 'online' and 'offline' cultural exchanges and fostering dialogue and cooperation from different perspectives between the nations' cultures.
Arno and Rodger, two experienced artists and designers, share a common interest in AI-generated visual imagery and are eager to explore co-creation between humans and machines. After delving into AI tools, they created their first AI-generated film. In this video, they discuss their creative journey and their shared experience of bringing the film to life together.
>>> Video Photography & Production: BITSRAY
>>> Client: Embassy of the Kingdom of the Netherlands
>>> Project Curator: Anouchka van Driel
>>> Project Assistant: Jessie Yingying Gong
>>> Client: Embassy of the Kingdom of the Netherlands
>>> Project Curator: Anouchka van Driel
>>> Project Assistant: Jessie Yingying Gong
NCIO Interview 2023 - Director of LIMA, Gaby Wijers
documentary | art | exhibition | video | 2022The Netherlands Cultural Institute Online (NCIO) is China's largest online project for Dutch art and culture. The Embassy of the Netherlands in China aims to continue exploring new forms of cultural exchange between the two countries, providing a platform for further 'online' and 'offline' cultural exchanges and fostering dialogue and cooperation from different perspectives between the nations' cultures.
As LIMA’s director, Gaby Wijers introduces the audience to LIMA's history, its mission to preserve and distribute digital art, and its curatorial activities. LIMA plays a key role in ensuring the future-proof archiving of media and digital art, providing conservation services and fostering collaborations with artists, museums, and institutions. Gaby shares insights into LIMA’s role in advancing research and innovation in digital art preservation.
>>> Video Photography & Production: BITSRAY
>>> Client: Embassy of the Kingdom of the Netherlands
>>> Project Curator: Anouchka van Driel
>>> Project Assistant: Jessie Yingying Gong
>>> Client: Embassy of the Kingdom of the Netherlands
>>> Project Curator: Anouchka van Driel
>>> Project Assistant: Jessie Yingying Gong
NCIO Interview 2023 - Margit Lukács & Persijn Broersen
documentary | art | exhibition | video | 2022The Netherlands Cultural Institute Online (NCIO) is China's largest online project for Dutch art and culture. The Embassy of the Netherlands in China aims to continue exploring new forms of cultural exchange between the two countries, providing a platform for further 'online' and 'offline' cultural exchanges and fostering dialogue and cooperation from different perspectives between the nations' cultures.
Artist duo Margit Lukács & Persijn Broersen share their unique journey of creating photography and video using 3D technology and software. They vividly recount their field trip to Australia and their exhibition at Chengdu's A4 Art Museum, ‘The Real of the Unreal,’ blending virtual and real worlds through innovative visual narratives.
>>> Video Photography & Production: BITSRAY
>>> Client: Embassy of the Kingdom of the Netherlands
>>> Project Curator: Anouchka van Driel
>>> Project Assistant: Jessie Yingying Gong
>>> Client: Embassy of the Kingdom of the Netherlands
>>> Project Curator: Anouchka van Driel
>>> Project Assistant: Jessie Yingying Gong
Theater Nieuwe Vorst
promotional video | 2022A promotional video for De Nieuwe Vorst in Tilburg. The video was in cooperate with Charlotte Brand.
>>> Video Photography: BITSRAY
>>> Client: De Nieuwe Vorst
>>> Collabration: A Small Production Company
>>> Client: De Nieuwe Vorst
>>> Collabration: A Small Production Company
Tea Tasting Workshop - CHA OF CHINA
promotional video | 2022The Cha of China Tea Tasting Workshop introduces 7 distinct Chinese teas, highlighting the 6 main categories based on fermentation levels—from light to heavy. The workshop focuses on the contrasts and connections among various teas in shape, color, aroma, and taste. Designed for interaction, the experience offers tasting notes and a deeper understanding of Chinese tea culture, allowing participants to find their perfect cup.
In this promotional video, I capture not only the unique process of the tea tasting workshop but also the harmonious and excited interactions among participants. The video highlights how their connections unfold around the tea-tasting table, offering a glimpse into the enriching experience of discovering Chinese tea.
>>> Artistic Direction: BITSRAY
>>> Video Photography & Production: BITSRAY
>>> Client: Chunming B.V.
>>> Video Photography & Production: BITSRAY
>>> Client: Chunming B.V.
CHA OF CHINA
promotional video | online campaign | video | 2022Cha of China is an international tea tasting program that introduces the art of Chinese tea tasting, exploring six key varieties. The initiative offers exclusive workshops, lectures on tea culture, and tours in major European cities, fostering cultural exchange through the appreciation and sharing of tea.
I created this video as a key element of the product campaign, launched on the client's social platform to captivate audiences and boost awareness of the unique beauty and richness of selected Chinese teas. This campaign aims to engage tea lovers and spark curiosity about the cultural significance behind each variety.
>>> Artistic Direction: BITSRAY
>>> Video Photography & Production: BITSRAY
>>> Client: Chunming B.V.
>>> Video Photography & Production: BITSRAY
>>> Client: Chunming B.V.
Artist Talk - Finn Godwin
documentary | art | portraits | video | 2022I had the privilege of interviewing artist Finn Godwin in his studio and residence, where we discussed his creative journey. In this video, he reveals how his way of living and thinking are intertwined, and how these elements influence his art.
This portrait is used for the promotion of the artists showcased in the Garden Path Verses exhibition at the CHAXARTXAMS gallery.
>>> Artistic Direction: BITSRAY
>>> Video Photography & Production: BITSRAY
>>> Client: CHAXART
>>> Video Photography & Production: BITSRAY
>>> Client: CHAXART
Exhibition Interview: Gerda Kruimer
documentary | art | exhibition | video | 2023It was a great opportunity meeting Dutch artist Gerda Kruimer receiving a private tour of her exhibition.
This video features Gerda, showcased in the Rhythms of Potential exhibition at the CHAXARTXAMS gallery, capturing her creative journey, process, and artistic expression..
>>> Artistic Direction: BITSRAY
>>> Video Photography & Production: BITSRAY
>>> Client: CHAXART
>>> Video Photography & Production: BITSRAY
>>> Client: CHAXART
Artist Talk - Meng Dong Lai
documentary | art | portraits | video | 2022I had the special opportunity to walk with Chinese-born, Dutch-based artist Meng Dong Lai, exploring his work and artistic process.
This video captures his creative journey, including his new series where the image returns to the painting itself. Inspired by Chang Hsin-kang's A Dog and His City, Meng creates dreamlike scenes that blur the boundaries between humans and animals, using vivid colors and loose brushstrokes to express a playful inversion of identities.
>>> Artistic Direction: BITSRAY
>>> Video Photography & Production: BITSRAY
>>> Client: CHAXART
>>> Video Photography & Production: BITSRAY
>>> Client: CHAXART
De Eerste 30 - STRIK X VIC
music video | 2022This is the first Dutch music video I created, for the Dutch rap duo STRIK X VIC, based in The Hague, Netherlands.
This rap song celebrates 30 years of friendship, merging old footage with their music to bridge the gap between past and present. The video highlights their creative journey, showcasing how their bond and artistry have evolved over the years.
>>> Creative Direction: BITSRAY
>>> Video Photography & Production: BITSRAY
>>> Client: NO JOKE MUSIC
>>> Video Photography & Production: BITSRAY
>>> Client: NO JOKE MUSIC
PHRAME - Waiting On You (Live Performance)
live | music video | 2019This is a music video I created for the Dutch electronic pop band, PHRAME. The live video serves as a promotional piece for the release of their latest single, Waiting On You.
>>> Artistic Direction: BITSRAY
>>> Video Photography & Production
>>> Client: PHRAME
>>> Video Photography & Production
>>> Client: PHRAME
CHA OF CHINA: Explore the perfect pairing of 7 brewed teas and their matching tea leaves.
CHA OF CHINA - 6 VARIETIES OF CHINESE TEA
online campaign | photography | design | 2022'Cha of China' presents seven carefully selected Chinese teas, representing the unique characteristics of the six main varieties. Curated by senior tea specialists, the tasting experience is guided by a professional tea sommelier, offering an immersive journey into the world of Chinese tea.
For this campaign, I collaborated with a photographer to capture the authentic beauty of these selected teas, highlighting their delicate details and the appreciation they deserve but are often overlooked.
>>> Artistic Direction: BITSRAY
>>> Design: BITSRAY X CHAXARTXAMS
>>> Photography: Riccardo De Vecchi X BITSRAY
>>> Client: Chunming B.V.
>>> Design: BITSRAY X CHAXARTXAMS
>>> Photography: Riccardo De Vecchi X BITSRAY
>>> Client: Chunming B.V.